Release Notes 2023

Table of Contents

December 2023

STO Now Available in Events & Triggers

We’re delighted to announce that our Send Time Optimization (STO) feature released earlier this year (see entries below) is now also available for use in our Events & Triggers!

Open

For more about this feature in general see ‘Advanced Campaign Scheduling’ on our online Campaigns help page.

New Oracle Cloud Infrastructure SMTP Integration

Ongage is very happy to announce a new plug-&-play integration to Oracle Cloud Infrastructure SMTP that is now available in all Ongage customers. See our Oracle Cloud Infrastructure Setup Tutorial for details on how to connect your OCI SMTP to your Ongage account.

Open

Segment Split Feature

Ongage unveils an advanced Segment Split feature, allowing you to slice and dice segments into 2-20 mutually exclusive subsegments. Unleash new split testing scenarios beyond our A/B test feature, and leverage these subsegments across different marketing funnels, from campaigns to drip campaigns (Events & Triggers). For more about this feature see the Segment Split subsection in our online Segments guide.

November 2023

New MessageBird SMS Vendor Integration

Ongage is happy to announce the release of a new plug-&-play integration for MessageBird SMS that is now available to all Ongage customers. See our MessageBird SMS Setup Tutorial for more details.

July 2023

Validation is now Available in all Accounts

Ongage’s built-in email Validation beta service is now publicly available in all accounts. See below our May 2023 closed beta announcement, for more details about this feature, and link to our detailed documentation.

June 2023

STO is now Available in all Accounts

Our Send Time Optimization (STO) beta, is now publicly available in all accounts. See below our March 2023 closed beta announcement, for more details about this feature, and link to documentation.

May 2023

Validation

Ongage is excited to announce a closed Beta release of a built-in email Validation service! With this service you’ll be able to improve your email marketing results, by cleaning your lists, removing bounces, spam complaints, spam traps, bots and low quality emails. Our email validation service will help you reach your customers and boost your open and click rates, while ensuring that your emails are delivered to real, engaged recipients. See our online help doc for more about our Validation service.

April 2023

Insights

Introducing Insights (Beta) – Our new account level, email analytics dashboard, rolling out in April and May, offers a comprehensive 12-month view of your email performance, including sends, opens, and clicks, both unique and raw. Color-coded changes compare results to the past month and year average, make it easy to track progress and declines in a glance. With this new tool, marketing managers can quickly get high-level vital stats of their account, gaining valuable insights into the volumes and performance of their marketing operations. For more details – see our online Analytics guide, under the ‘Insights Report’ subtitle.

March 2023

Send Time Optimization

We're excited to announce that Send Time Optimization (STO) is now available in beta! With this new feature, you can schedule a campaign and based on a variety of statistical data, Ongage will send to each contact, at the time that they are most likely to engage with your message, (whether by opening, clicking, or both) - within 24 hours of the scheduled campaign launch time. This feature is currently only available in regular campaigns and not Events & Triggers. For more about this feature see ‘Advanced Campaign Scheduling’ on our online Campaigns help page.