Table of Contents minLevel 2
Where can I find detailed documentation on Ongage Analytics
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- When an Open or Click occurs, Ongage tracks it on its tracking domain (which is the domain you point to when you setup your branded tracking domain in the Ongage platform. See: Tracking and Image Hosting).
- The IP associated with that Open and/or Click is mapped, using an IP Geo mapping database which maps the IP to a country and state within that country (Ongage currently does not have city level IP mapping).
- This data is then stored in the Ongage statistical database and displayed in the aggregate report under the 'Per Country' tab.
- In addition, this data is also stored in the Ongage behavioral database on a per contact level.
- For multiple Opens and/or Clicks, the behavioral DB keeps multiple records for each open and click with a time-stamp (rounded to the nearest hour), which you can view in the Ongage Contact Activity Report.
- Within each open and click record in the contact database, Ongage also stores the geo information related to each open and click of each user.
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