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  1. Go to the 'Sending Options' panel
  2. Check the 'Enable Campaign Throttling' radio button.
  3. Choose one of the three throttling methods, including a Dayparting method added in June 2019, which enables marketers to throttle a single campaign over several days but to send only during a certain time range on each day.

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  1. Recent changes implemented in UI also allows sending across multiple days, but only during a certain time range on each day. For example, send only during relevant waking hours of 8:00-23:00 on each day.

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(info) You can also configure throttling and sending by timezone both at the same time. Simply enable both toggles on the scheduling page as shared in screenshot below. 

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Send by Timezone 

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  1. On the 'Campaign Scheduling' page, select the time you'd like the campaign to launch at in each time-zone. Lets say for example 8:15am:
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  2. Choose the List field that contains either the Time-Zone, IP, ZIP Code, or Airport Code, for each contact so that when the campaigns prepares to send it will look at the appropriate list-field to determine the time-zone for that contact.

  3. Select the campaign time-zone – indicates from what time-zone to start sending. In the case of North America, one would typically select East Coast Time, as the timezone for the campaign to start sending at.

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