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Table of Contents:

Table of Contents
minLevel2

SMTPs that Support List-Unsubscribe Header 

Ongage supports adding a List-Unsubscribe header for the following vendors:

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Here's a sample default Ongage List-Unsubscribe Header that Ongage automatically adds to all email mail messagemessages (see table above). The URL is the same default unsubscribe link that appears in the body of the email message.

Code Block
List-Unsubscribe: <http://track.yourdomain.com/?xtl=3D3r2ml1x7tirsdlvvhdx9ih55lw6tx71zdsl039rd2&eih=9m56g28iark1yl>

How to add a List-Unsubscribe header for SendGrid connections in Ongage

  1. In your SendGrid account, go to: https://app.sendgrid.com/settings/tracking .
  2. Then deactivate the Subscription Tracking as illustrated below:


  3. Ask Ongage support to configure for each of your SendGrid connections in Ongage a List-Unsubscribe header.

How to setup Custom List Unsubscribe Header in Ongage

Ongage enables you to create your own Custom List Unsubscribe, for example if you'd like to use the mailto format in the list-unsubscribe header as well, though this is a less common standard. 

Code Block
<mailto:listrequest@example.com?subject=unsubscribe>,<https://example.com/unsubscribe.html?opaque=123456789>

(info) Note: When configuring your own custom List-Unsubscribe header, it will get added to the email message header, instead of the default one discussed in the previous section.

If you want to implement Custom List Unsubscribe Header in the above format, follow the steps below.

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(info) Note: One-Click List-Unsubscribe aka List-Unsubscribe-Post Header : In addition to the List-Unsubscribe header, another line header - the “List-Unsubscribe-Post” - can be added. Here is an example:

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The List-Unsubscribe-Post allows marketers to perform a POST request on that URL and send the key/value pair which causes the unsubscribe without the need of interaction. Once List-Unsubscribe-Post header is added, the Senders need to take care that the landing pages linked in the List-Unsubscribe header are able to process the POST requests accordingly.

Appendix

How does the List Unsubscribe Header work?

List Unsubscribe Header offers recipients a simple way to unsubscribe from your newsletter in order to prevent complaints.

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